HP Telecom India Appoints Psykie for Integrated Communications Mandate

HP Telecom India Limited has appointed Psykie Creative Strategies to handle its integrated communications mandate as the technology and distribution company looks to strengthen its corporate narrative, leadership positioning and visibility during its next phase of growth.

New Delhi, October 14 — HP Telecom India Limited (HPTL) has appointed Psykie Creative Strategies for its integrated communications mandate as the company seeks to strengthen its corporate communication strategy and build greater visibility around its evolving business.

Listed on the NSE Emerge platform in February 2025, HPTL has evolved from a telecom products distributor into a diversified technology and distribution business since its establishment in 2011.

The company has developed associations with leading technology brands including Apple and Nothing, while expanding its distribution and retail presence across different markets.

Under the new mandate, Psykie will work with HPTL across public relations, corporate communications, thought leadership and digital communications. The partnership will focus on highlighting the company’s business journey, leadership, partnerships and growing role in India’s technology and distribution ecosystem.

Vijay Lalsingh Yadav, Managing Director of HV Group, said HPTL’s next phase of growth will focus not only on business expansion but also on creating a stronger technology and distribution ecosystem backed by greater digitalisation, transparency and scale.

He said the company wants its communication strategy to reflect this evolution and added that the partnership with Psykie is intended to bring greater clarity and consistency to HPTL’s corporate narrative and leadership positioning.

Ravindra Samant, Co-founder of Psykie, said HPTL has built a strong business across technology, distribution and retail over the years. He added that the communications consultancy will focus on bringing the company’s growth, leadership and business ambitions to the forefront across media, industry and stakeholder communities.

The mandate will involve developing an integrated communications strategy aimed at improving HPTL’s corporate visibility while positioning its leadership and business journey across relevant media and stakeholder platforms.

HPTL operates under the HV Group and is engaged in the distribution and retail of technology and consumer products. The company has built a distribution network across India and works with technology and consumer brands, business partners, retailers and customers.

Psykie Creative Strategies, meanwhile, provides services across public relations, corporate communications, social media, influencer marketing, content and AI-led creative solutions, with a focus on technology, consumer technology and lifestyle brands.

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