Amul Expands Beyond Dairy: From Milk and Butter to Pizza and Protein Drinks
Key Highlights Amul’s Aggressive FMCG Push Reshapes Its Business Model New Delhi: India’s leading dairy giant Amul is rapidly transforming itself from a traditional milk-and-butter brand into a diversified fast-moving consumer goods (FMCG) powerhouse. Operating under the Gujarat Cooperative Milk Marketing Federation (GCMMF), the company is now expanding aggressively into new product categories such as pizza, protein shakes, cookies, flour,…
