
ITC’s Aashirvaad brand targeting higher consumer spending through expansion in atta and food categories.

ITC’s Aashirvaad brand targeting higher consumer spending through expansion in atta and food categories.

Key Highlights Amul’s Aggressive FMCG Push Reshapes Its Business Model New Delhi: India’s leading dairy giant Amul is rapidly transforming itself from a traditional milk-and-butter brand into a diversified fast-moving consumer goods (FMCG) powerhouse. Operating under the Gujarat Cooperative Milk Marketing Federation (GCMMF), the company is now expanding aggressively into...
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