Fighting counterfeits with advanced packaging technology | Koushik Banerjee | Tech Trailblazers

In this edition of the ‘Tech Trailblazers’ series by India Business & Trade, we spoke with Mr. Kaushik Banerjee, CEO of Noos Technologies. He shared insights on how Noos is revolutionizing anti-counterfeiting and supply chain security with innovative packaging technology. Mr. Banerjee discussed industry challenges and how their forensic-grade packaging and offline authentication address these issues. He emphasized the importance of smart packaging and robust security systems in ensuring product authenticity and integrity. The discussion also covered Noos’s strategic goals, focusing on the pharmaceutical and food sectors in India and expansion into North America. Join us as we explore the future of supply chain security and the crucial role of advanced packaging technology in combating counterfeits.

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